Site title:
A site title is the name that appears in the browser tab, search engine results, and bookmarks for a website, serving as a crucial element for both user experience and search engine optimization (SEO).
It acts as the first impression for users, often being the initial thing they see in search results, which can attract clicks and convey the value of the content. A well-crafted site title helps search engines understand the content and context of your page, potentially improving your site's ranking.
Meta Keywords:
Meta keywords are a type of meta tag that appear in the HTML code of a web page and provide search engines with additional information about the content of the page.
Meta Description:
A meta description is an HTML attribute that provides a summary of a web page's content. This description appears in search engine results below the page title and URL, offering potential visitors a glimpse into what the page is about. Although meta descriptions do not directly influence search engine rankings, they play a significant role in user experience and click-through rates (CTR). A well-crafted meta description can entice users to click on your link over others, thus driving more traffic to your site.
Cover image:
A cover image, also known as a hero image, is a large, prominent visual element placed at the top of a webpage. It is designed to capture the visitor's attention immediately, providing a strong visual introduction to the content of the page. This image spans the full width of the screen, creating a compelling first impression and setting the tone for the entire website. These images are displayed when a webpage link is shared on social media platforms. The social image serves as a visual summary of the page's content, attracting attention in social media feeds and enticing users to click through to the website.
Favicon:
A favicon (short for "favorite icon") is a small, 48x48 pixel icon that represents your website. It appears in various places in web browsers, such as in the browser tab, bookmark bar, and history list, providing a visual shortcut to your site. Favicons are important for branding and enhancing user experience by making it easier for visitors to identify and return to your site.
Note: Your favicon must be a multiple of 48px square, for example 48x48px, 96x96px, 144x144px, and so on. Any valid favicon format is supported.